“SUP rental is growing even though we aren’t located on a lake. We work together with a SUP school where customers can test simple boards. We notice that they still tend to buy the high quality equipment.”
German Market Intel September 2017
It was almost a textbook summer in Germany this year. The Germans witnessed what they usually search for when holidaying: sunshine, blue skies, high temperatures and mild summer nights. But unfortunately due to extreme weather conditions – heavy rainfall, thunderstorms and extreme high temperatures – it was really hard for retailers.
Jochen Bauer took a look at a cross section of German action sports shops. Find his report now here online at Boardsportsource.com
BoardsportSource is where the global boardsports business community goes to find out what’s going down in Europe and where European retailers go shopping. We are the B2B platform for the European boardsports industry. www.boardsportsource.com